Dude. Last year, my cheeks started chapping in the cold, so I went to get some moisturiser. Only, I figured it was all pretty much the same, so I picked up something that had a cool-looking bottle--and apparently it was toner. I had no idea what toner was, except that my friend was laughing at me for buying it, and it didn't really moisturise too well. :D *steals all your advice*