March 19th, 2008

naanima: ([Misc] Bomb with kittens)
Interview with Anton Nosik, director of the blog division of SUP corporations, who seem to have nothing but contempt for LJ's users.

Some quoting because it is gold people, pure gold.

"You're not a partner in a community, you're not a content provider: you're a consumer, and a good consumer shuts up and doesn't complain."


On the matter of certain individuals calling up American advertisers to complain;

'Of course not. Where will you find such idiots that will call serious companies? It's one thing - to call a newspaper in hope that they will give you 15 minutes of fame on their page. But a proper firm? The first thing you'll get asked is "so who exactly are you trying to reach? What is this about and why the hell should we care?"'


And apparently there 'blackmailers' have tied their hands from making rational decisions because;

'Let's say, I say to you, mr. Journalist, "I think you put an extra comma here". Your natural reaction is "Oh, you're right" or "Let's ask the editor". But if I come to you and say "Take away the comma or I will beat you" Will you really go checking your spelling after that?

In a situation where people are trying to scare and blackmail us, threatening to destroy our business, there are business reasons for not rewarding such behaviour. This is not just human psychology, which retaliates more the more it is pressed. Problem is that there's never been a successful company whose success was based on bowing to collective resistant forces. No decision - no matter how correct -should be based on pressure.

It would be more prudent to review this decision in the coming days. But smart corporate politics dictate that we must now wait for the boycott. Let it come. So that the subject of people's frustrations, threats and scares will be closed. And then we can discuss the problem in detail.

This is not the first challenge issued to LJ in the last few years.'


So, if you are a customer of LJ you should shut up and not say anything. Oh Mr. Nosik, how you have screwed the pooch on this one.

I am laughing on the inside, really.

ETA: Orignal article in Russian is here.

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